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ETrade Funny Baby Video Commercial Campaign – E*TRADE

Activism > Advertising

Summary

The E*TRADE Baby Video Campaign was hugely successful. Rather than pushing traditional uninspired ads out to consumers, E*TRADE created an advertising campaign that was so funny, people take the initiative to seek them out on their YouTube channel where millions of people have viewed them.

UPDATE: 18 Aug 2023

This page was originally posted on 1 Jun 2009 at 8:23 AM. It has been updated to remove older videos that were no longer active.

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By Greg Johnson

Greg Johnson is a freelance writer and tech consultant in Iowa City. He is also the founder and Director of the ResourcesForLife.com website. Learn more at AboutGregJohnson.com