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Marriott GoldenRule – Being Human (Inspiring Advertising)

Inspiring Advertising Businesses are repurposing their advertising and marketing budgets and instead spending that money to create inspiring advertising uplifting stories that help make the world a better place. The following ad from Marriott is an example. When Marriott needed an impactful and thought provoking ad campaign, who did they turn to? McGarry Gowen, of course —… Continue reading Marriott GoldenRule – Being Human (Inspiring Advertising)

Blindspot: Hidden Biases of Good People – Audiobook

In Blindspot, Mahzarin Banaji and Anthony Greenwald explore hidden biases that we all carry from a lifetime of experiences with social groups – age, gender, race, ethnicity, religion, social class, sexuality, disability status, or nationality. [View on Amazon] “Blindspot” is a metaphor to capture that portion of the mind that houses hidden biases. The authors… Continue reading Blindspot: Hidden Biases of Good People – Audiobook

Inspiring Story of Arthur – A Dog’s Amazing Journey Over 6,500 Miles

In 2014, heading into the Adventure Racing World Championships, Team Peak Performance for Sweden — Mikael and Helena Lindnord, Simon Niemi, Karen Lundgren and Staffan Björklund — was one of the best squads. The course that year was particularly difficult: 435 miles, reaching about 15,000 feet in elevation and spanning 13 different climate zones across… Continue reading Inspiring Story of Arthur – A Dog’s Amazing Journey Over 6,500 Miles

Alec Baldwin Stars in “Boss Baby” – Because “Cookies Are For Closers”

Boss Baby, in theaters on 31 March 2017, stars Alec Baldwin as the “Boss” in a hilarious animated movie that promises to entertain all. The clips and trailers below will give you a glimpse into the flavor of the movie. In one scene, shown in the first clip below, the Boss declares: “Put that cookie… Continue reading Alec Baldwin Stars in “Boss Baby” – Because “Cookies Are For Closers”

“Carry” – Inspiring Cadillac 2017 Oscars Commercial – A Nation United

Inspiring Advertising Businesses are repurposing their advertising and marketing budgets and instead spending that money to create inspiring advertising uplifting stories that help make the world a better place. The following ad from Cadillac is an example. For more inspiring advertising, visit ResourcesForLife.com/Inspiring-Advertising. Video About Originally published by Cadillac to YouTube on Feb 23, 2017. “We’ve had the… Continue reading “Carry” – Inspiring Cadillac 2017 Oscars Commercial – A Nation United

Mohamed Bzeek – Libyan Muslim Immigrant, Cancer Survivor, Widow, and Foster Parent to Kids With Terminal Illnesses

Background The story below that was promoted by the media comes after generations of foster parenting by Dawn Bzeek (Dawn Mellon/Ball). According to a Feb 8 2017 article in the L.A. Times: [Dawn] had become a foster parent in the early 1980s, before she met Bzeek. Her grandparents had been foster parents, and she was… Continue reading Mohamed Bzeek – Libyan Muslim Immigrant, Cancer Survivor, Widow, and Foster Parent to Kids With Terminal Illnesses

“When you have a community barber shop, that is the heart of any community.”

Inspiring Advertising Businesses are repurposing their advertising and marketing budgets and instead spending that money to create inspiring advertising uplifting stories that help make the world a better place. The following ad from WestJet is an example. Leroy is much more than a local barber; he is the heart of the community. He cares for his customers… Continue reading “When you have a community barber shop, that is the heart of any community.”

An End to Bullying – An Inspiring Story of Transformation, Hope, and Acceptance

Inspiring Advertising Businesses are repurposing their advertising and marketing budgets and instead spending that money to create inspiring advertising uplifting stories that help make the world a better place. The following ad from WestJet is an example. After being bullied, Josh decided to make a change that ultimately had a dramatic impact on his life… Continue reading An End to Bullying – An Inspiring Story of Transformation, Hope, and Acceptance

“Portraits of Courage” by George W. Bush – Paintings of Wounded American Veterans

Introduction One focus of President George W. Bush is to help injured veterans transition back to civilian life. As part of that, Portraits of Courage is a project that helps raise awareness, support, and funding for veterans. The book, Portraits of Courage is available on Amazon. [view] Hannity Show Sergeant Daniel Casara discusses being one… Continue reading “Portraits of Courage” by George W. Bush – Paintings of Wounded American Veterans

Brothers of Climbing – Challenging Stereotypes – Rock Climbers and Diversity

Inspiring Advertising Brothers of Climbing is an organization tackling diversity in rock climbing. “We believe there should be more inclusion, better representation, and a tighter community.” Watch the video below to learn more. To watch more videos like this one, see our Inspiring Advertising page.

This Ad Has Had Over 3 Million Views in 24 Hours – “The Entire Journey” by 84 Lumber

Inspiring Advertising There’s a trend in advertising to create uplifting and inspiring commercials. These ads don’t feature companies or products, but instead focus on values. This video was originally posted to YouTube 5 February 2017 by 84 Lumber. “The full, uncut 84 Lumber Super Bowl promotional film. See a mother and daughter’s symbolic migrant journey towards becoming… Continue reading This Ad Has Had Over 3 Million Views in 24 Hours – “The Entire Journey” by 84 Lumber