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Tag: Advertising

Referral Bonuses and Affiliate Commission Programs

Most companies have a mechanism in place to reward customers for referrals. The reward may come as a discount on future purchases, or a credit to your account. You’ve probably seen the “tell a friend” programs that give you and your friend a reward when they sign-up. In some cases, there may be a cash… Continue reading Referral Bonuses and Affiliate Commission Programs

BEVEL – Not Business As Usual

Last year I learned about Walker & Company and their Bevel brand of shaving and personal care styling products. What first attracted me to the company was their online magazine BevelCode.com that offers tips on style and personal care products. In September I purchased their shaving system and wrote a review about the product and… Continue reading BEVEL – Not Business As Usual

Using a Double-Edge Safety Razor – Great Product Usage Guide Video Instruction from Bevel

Just a few days ago, Bevel posted this excellent instructional video on how to best use the Bevel double-edge safety razor and shaving system. The tips and guidelines would be useful for any shaving system, although the Bevel is considered by some to be the best on the market today. If you’ve not yet given Bevel… Continue reading Using a Double-Edge Safety Razor – Great Product Usage Guide Video Instruction from Bevel

Amazon – “Reinvent Happy Hour: Stay Home, Drink, and Watch TV”

A recent Amazon ad suggests staying home as an alternative to socializing with friends at Happy Hour. The ad shows a woman at home, sitting on her couch alone, with a glass of wine in one hand and a remote in the other. Click the image below for a larger view. While some alone time… Continue reading Amazon – “Reinvent Happy Hour: Stay Home, Drink, and Watch TV”

Atlassian HipChat Ad Campaign Inspired by Office Space

Bulk is Great Bill Lumbergh of Office Space comes out of retirement to teach the kids how to bulk up their email threads. Remember, volume = competence.   Meetings about Meetings Bill Lumbergh comes out of his Office Space retirement to bring his classic management style into the modern office. If you’re not meeting, you’re… Continue reading Atlassian HipChat Ad Campaign Inspired by Office Space

Taco Bell Launches Elaborate Ad Campaign with Creepy Clown Propaganda

On March 23, 2015, Taco Bell launched an elaborate ad campaign that has been featured by Advertising World. The campaign uses creepy clown propaganda and imagery similar to something from 20th century political ads used by communist, socialist, or fascist regimes. Some of the color schemes and designs are reminiscent of Maoist political posters, and other… Continue reading Taco Bell Launches Elaborate Ad Campaign with Creepy Clown Propaganda

“Unsung Hero” Believe In Good – Thai TVC Life Insurance Video Ad

Inspiring Advertising The inspiring video below is an example of a new kind of advertising that focuses on kindness and universal virtues with very little mention of a company or what it sells. Commentary This is a commentary video uploaded to YouTube by Angie Li on Apr 11, 2014. A Thai life insurance company with… Continue reading “Unsung Hero” Believe In Good – Thai TVC Life Insurance Video Ad

Second Advertising Campaign in History to Feature Gay Couple

UPDATE: All three of the commercials commented on below are no longer available. Apparently the companies took them down.   The advertisement above from Nikon, launched on 14 January 2015, is the second video ad in history to feature an openly gay couple. In March of 2013, Amazon released the first advertisement to feature an openly gay couple,… Continue reading Second Advertising Campaign in History to Feature Gay Couple

BACARDÍ Triangle 2014 – Bermuda Private Island

The Event As an advertising campaign, the BACARDÍ Triangle event is a very effective PR stunt. The 2014 event spanned from October 30 to November 2. Everyone loves a party, and the exotic surroundings of Bermuda combined with the local music the culture are the right mix for a popular promotional campaign. The concert held in… Continue reading BACARDÍ Triangle 2014 – Bermuda Private Island

Soft Drink Companies Join Alcohol and Tobacco Industry

Manufacturers of tobacco and alcohol products have been blamed by society (and courts) for profiting form products that harm our health and cause injury. As a result, they’ve paid millions in reparations, and been significantly regulated with regard to where their products can be advertised, where they can be sold, and who can consume them. This… Continue reading Soft Drink Companies Join Alcohol and Tobacco Industry