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Tag: Advertising

The Whirlpool Every Day, Care™ Project Video Campaign

Summary Whirlpool has launched an inspiring video campaign called the Every Day, Care Project. Videos from the campaign are below. The Whirlpool Every Day, Care™ Project Laundry, cooking and cleaning are often dismissed as nothing more than chores. But the fact is, all of these “chores” have the power to make a profoundly positive impact… Continue reading The Whirlpool Every Day, Care™ Project Video Campaign

Maxwell House “Made Right Here” Campaign

Maxwell House has launched an inspiring new video campaign called “Made Right Here” that features small businesses, entrepreneurs, and industry in the United States. The videos are below.   Made Right Here Episode 1: Stern Pinball Max and Joe head to the suburbs of Chicago to visit Stern Pinball and learn what it takes to… Continue reading Maxwell House “Made Right Here” Campaign

Jameson Irish Whiskey Commercials (Video)

Jameson has produced a collection of artistic and esoteric lengthy commercials that are far outside of the typical framework of an advertisement. Here are a few examples. Kevin Spacey, The Ventriloquist: Jameson First Shot 2012 Published on Jun 2, 2012. Jameson Irish Whiskey in association with Kevin Spacey’s Trigger Street Productions presents ‘The Ventriloquist’ starring… Continue reading Jameson Irish Whiskey Commercials (Video)

Jameson Whiskey Commercial – Uma Thurman, The Mundane Goddess: Jameson First Shot 2014

Jameson Whiskey has released this video ad that’s unusually long (at 10 minutes 24 seconds), and just plain unusual. About This video was originally published to YouTube on  Jul 26, 2014. The publisher’s description is below. * * * Jameson Irish Whiskey in association with Kevin Spacey’s Trigger Street Productions presents ‘The Mundane Goddess’ starring… Continue reading Jameson Whiskey Commercial – Uma Thurman, The Mundane Goddess: Jameson First Shot 2014

“Make Love, Not War” AXE PEACE (Video)

About This video was originally posted to YouTube on 14 January 2014. Details are below. * * * In a world filled with war, the greatest weapon is love. Make love, not war with new AXE Peace™. Help AXE Peace™ and Peace One Day spread peace, one kiss at a time. Share your #KissForPeace at… Continue reading “Make Love, Not War” AXE PEACE (Video)

Some Inspiring Ads That Highlight the Positive Impact of Sports on Youth

Inspiring Advertising The recent video advertising campaign from Dicks’ Sporting Goods offers inspiration and compelling reasons to support local sports programs through the SportsMatter.com website. Click play all to watch all five videos below. The Campaign Visit SportsMatter.com to find out how you can help.

Google AdWords Benefits and Failings

Google AdWords is an advertising service that may be an effective choice in some circumstances. However, in many situations, it will be money wasted and the company using the service will actually end up worse of than had they not used the service at all. The AdWords services will present one or a few ads… Continue reading Google AdWords Benefits and Failings

Your iPhone Does NOT Use More Energy Than Your Refrigerator

Someone recently told me they refuse to purchase an iPhone because they read that the iPhone uses more power than a refrigerator. So, they were determined to purchase another brand of smart phone. Skeptical, I did a Google search and was surprised to find this article in Forbes: “Your iPhone Uses More Energy Than Your Refrigerator.”… Continue reading Your iPhone Does NOT Use More Energy Than Your Refrigerator

Douglas Van Praet – Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing

Summary. Advertising and marketing are constantly evolving to achieve greater impact with more efficiency. The most significant, useful, and relevant development in recent years has been the ability to specifically deliver advertising only to groups that are likely to be interested in the product or service being advertised. This benefits advertisers and consumers, and most… Continue reading Douglas Van Praet – Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing

The Lincoln Motor Company

Summary. Lincoln Motor Company has launched an interesting advertising campaign that explores how social media and mobile technologies impact our lives. Below. An introduction to “Get Back,” a film written and directed by Eliot Rausch. When the Lincoln Motor Company asked Eliot to create a film that would interpret the notion of “Hello, Again” he… Continue reading The Lincoln Motor Company