Inspiring Advertising The inspiring video below is an example of a new kind of advertising that focuses on kindness and universal virtues with very little mention of a company or what it sells. Commentary This is a commentary video uploaded to YouTube by Angie Li on Apr 11, 2014. A Thai life insurance company with… Continue reading “Unsung Hero” Believe In Good – Thai TVC Life Insurance Video Ad
Tag: Featured
ResourcesForLife.com News 201501
ResourcesForLife.com – News 201501 | 31 January 2015 | Saturday Dear Friend, Welcome to the January 2015 newsletter. Personal Update. My Personal Update for January is now available. If we’re not already connected on Facebook, I invite you to Like my page. I recently launched my own personal website at AboutGregJohnson.com. If you’ve not already seen that, you might… Continue reading ResourcesForLife.com News 201501
Should People Pay More Because of a Perceived Benefit?
New research from the University of Cincinnati shows ‘higher priced placebo’ drugs prove to be more effective than those perceived to be cheaper. This may give pharmaceutical companies a reason to defend the high price of drugs (e.g. “If people pay more for real drugs, they will have more faith that they will work, and there… Continue reading Should People Pay More Because of a Perceived Benefit?
WestJet Inspiring Mini Documentary Videos Represent the Future of Advertising
Inspiring Advertising WestJet has created a series of mini documentary videos that represent the future of advertising. You can watch the videos below. We’d like to see more ads that convey inspiring stories and promote the virtues and values that unite us all.
Reasons Why Barack Obama is Not a Muslim
“Islam is a vibrant faith. Millions of our fellow citizens are Muslim. We respect the faith. We honor its traditions. Our enemy does not. Our enemy doesn’t follow the great traditions of Islam.” (source) “The English translation is not as eloquent as the original Arabic, but let me quote from the Koran, itself: ‘In the… Continue reading Reasons Why Barack Obama is Not a Muslim
WestJet Ad Shows Inspiring Act of Kindess
Inspiring Advertising Companies are increasingly utilizing their marketing and advertising reach for good, by creating ad campaigns that inspire with a secondary mention of the company or product — almost like a sponsor. Below is a video from WestJet.
Second Advertising Campaign in History to Feature Gay Couple
UPDATE: All three of the commercials commented on below are no longer available. Apparently the companies took them down. The advertisement above from Nikon, launched on 14 January 2015, is the second video ad in history to feature an openly gay couple. In March of 2013, Amazon released the first advertisement to feature an openly gay couple,… Continue reading Second Advertising Campaign in History to Feature Gay Couple
Investment Advice from Vanguard
Four timeless principles to help you reach your investment objectives Successful investment management companies base their business on a core investment philosophy, and Vanguard is no different. Although we offer many specific strategies through both internally and externally managed funds, an overarching theme runs through the investment guidance we provide to clients—focus on those things… Continue reading Investment Advice from Vanguard
When Google AdSense Doesn’t Make Sense
Google AdSense advertising is intended to deliver effective and meaningful advertising. This is based on page content and previous searches. Here are a few ways in which Google AdSense fails: People are shown ads for products and services they have already purchased. People are shown ads for products and services they’ve reviewed, but subsequently decided… Continue reading When Google AdSense Doesn’t Make Sense
YouTube Copyright Policing Practices Erratic and Unpredictable
YouTube copyright policing practices are erratic and unpredictable. Many people upload videos that may contain short clips of content for commentary and artistic expression. These are often well within the guidelines for fair use. It’s frustrating to have YouTube take down videos they deem to be a violation of copyright without any further analysis regarding fair use.Sometimes… Continue reading YouTube Copyright Policing Practices Erratic and Unpredictable
ResourcesForLife.com News 201412
ResourcesForLife.com – News 201412 | 31 December 2014 | Wednesday Dear Friend, Happy New Year 2015! I hope you’re doing well. Welcome to the December 2014 newsletter. Personal Update. My Personal Update for December is now available. There’s a link to my interview on Iowa Public Radio as well as other encouraging updates. If we’re not already connected on Facebook,… Continue reading ResourcesForLife.com News 201412
Google Promotes “The Interview” Movie and Tobacco to Under-Age Viewers While Offending Billions of People — Gets Kicked Out of China
The Motion Picture Association of America (MPAA) rates movies based on a variety of criteria and determines an acceptable viewing audience. According to FilmRatings.com (the MPAA rating site), The Interview, featuring Seth Rogen and James Franco, is rated as ‘R’ due to “pervasive language, crude and sexual humor, nudity, some drug use and bloody violence.” Due to… Continue reading Google Promotes “The Interview” Movie and Tobacco to Under-Age Viewers While Offending Billions of People — Gets Kicked Out of China