Overview Multi-Stage Meta-Sourced Marketing Strategies are long-term self-funded organic approaches to building brand equity, engagement, and grass-roots support for companies, products, services, and causes. Key Terms and Principles Meta-Sourced. Effective marketing goes up stream, down stream, and onto the shore. It reaches beyond the obvious boundaries to create the conditions that can foster an effective advertising,… Continue reading Meta-Sourced Multi-Stage Self-Funding Organic Marketing Strategies
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ResourcesForLife.com News 201602
ResourcesForLife.com – News 201602 | 29 February 2016 | Monday Dear Friend, Welcome to the February newsletter. I hope you’re doing well. Personal Update My Personal Update for February is now available. If we’re not already connected on Facebook, I invite you to Like my page and also visit my AboutGregJohnson.com website. Writings Here are some of this month’s writings from the Resources… Continue reading ResourcesForLife.com News 201602
Tristan Walker Interview Videos
Below are a few interviews with Tristan Walker (Twitter), CEO and Founder of Walker & Co (Twitter), makers of Bevel. Quotes Here are selected quotes from the videos; “I knew I was the victim of bad culture and knew I wanted to be the creator of a great one.” Tristan Walker, Tech Crunch Interview, 15 May… Continue reading Tristan Walker Interview Videos
Military Veteran Tulsi Gabbard of Hawaii (Videos)
Below are various videos featuring Tulsi Gabbard. Yahoo News: A Veteran’s Perspective in Congress ABC This Week Spotlight’s Rep Tulsi Gabbard: From the Battlefield to the Halls of Congress PBS Makers: From Shy Surfer Girl to Veteran & National Leader Rep Tulsi Gabbard: Honoring… Continue reading Military Veteran Tulsi Gabbard of Hawaii (Videos)
Bevel – A Case Study in Brand Loyalty
A recent ad campaign from Bevel (above) features these words from NAS: “Bevel is home. It’s a part of you and your lifestyle, your look. It’s personal. Bevel is unique. It’s near to my heart, like no other thing I’m doing.” That’s a strong endorsement. To the casual observer, that ad may be incorrectly perceived as marketing hype. The… Continue reading Bevel – A Case Study in Brand Loyalty
Bevel Trimmer Evaluation and Comparison with Oster Cordless Clipper
A few days ago I pre-ordered the Bevel Trimmer for $179. It won’t ship for a few months, but I really wanted to do the pre-order so I could be among the first to receive the product. To put this into perspective, the last three hair trimming products I purchased were about $10 each and run on AA… Continue reading Bevel Trimmer Evaluation and Comparison with Oster Cordless Clipper
An Exercise in Life Awareness and Transformation
Here is a simple exercise in life awareness and transformation. Start with a big piece of paper and a pen. With an open mind, do the following: Life Map. Become familiar with the Life Map. Write it Down. Write down your areas of life. It need not be in a list. You could put them in… Continue reading An Exercise in Life Awareness and Transformation
What are the basic specifications I need for a new computer?
For people in the process of replacing an old computer, a common question is “What are the basic specifications I need for a new computer?” That may seem like a fairly simple question, and one that needs to be answered individually for each person’s needs. However, the answer is almost always the same. This is… Continue reading What are the basic specifications I need for a new computer?
Apple Defends National Privacy Infrastructure in Legal Standoff With the United States
Below is the letter from Tim Cook that was posted to Apple’s website on 16 January 2016. It is reposted here for dissemination, reference, and archival purposes. February 16, 2016 A Message to Our Customers The United States government has demanded that Apple take an unprecedented step which threatens the security of our customers.… Continue reading Apple Defends National Privacy Infrastructure in Legal Standoff With the United States
Celebrating 13 Years of Consumer Advocacy
In the summer of 2003, I launched the Consumer Defense Resource Group, with a mission of public interest consumer advocacy. It was in response to what I felt was a misleading advertising campaign by Apple. On 28 April 2003, Apple launched their iTunes Music Store with a global advertising campaign promising downloadable songs for 99… Continue reading Celebrating 13 Years of Consumer Advocacy
Referral Bonuses and Affiliate Commission Programs
Most companies have a mechanism in place to reward customers for referrals. The reward may come as a discount on future purchases, or a credit to your account. You’ve probably seen the “tell a friend” programs that give you and your friend a reward when they sign-up. In some cases, there may be a cash… Continue reading Referral Bonuses and Affiliate Commission Programs
TeamViewer Remote Support – Managing Groups on the iPad and iOS
For computer service consultants who rely on using the paid version of TeamViewer for remote support, managing users in various groups can be very helpful. The following relates to version 11.0.53254 of TeamViewer. With regard to managing groups, the desktop version of TeamViewer on Windows or Apple works much differently than the iOS version for iPad or iPhone. TeamViewer… Continue reading TeamViewer Remote Support – Managing Groups on the iPad and iOS